Media, Entertainment & Publishing

As business lawyers to media and entertainment companies, ZAG/S&W is general counsel to, among others, ad agencies, marketing companies, publishers, telecommunications and triple-play service companies, and new media companies and media licensing companies. The firm provides legal advice grounded in our clients’ business needs and realities.

Practice Profile (PDF)

Representative Client Work

  • Represented uLocate Communications, Inc. in drafting and negotiating a complicated set of wireless and content deployment agreements with Apple, Inc. for the iPhone
  • Represented the TLC Marketing Group on the equity restructuring of its subsidiary, TLC Americas LLC, based in Boston
  • Represented GTECH Corporation, a leading international gaming company, in connection with the preparation and negotiation of trademark and brand licensing agreements as well as product development agreements with companies such as MGM Consumer Products, FremantleMedia and Harrah’s Entertainment
  • Represented Vice Entertainment, a North American media publishing conglomerate well-known for its trend-setting magazine, retail stores and clothing line, popular “counter-culture” Web site and record label, in the enforcement of the client's intellectual property rights against the sponsor of a Super Bowl 2008 celebrity party
  • Represented On2 Technologies, Inc., serving on the board of directors and acting as principal corporate counsel 
  • Represented the Marketing company for TAE BO in launching a successful international intellectual property enforcement program, and advising on licensing, video reproduction, fulfillment and distribution deals, negotiations with various home shopping networks, contract negotiations and disputes between the company and the creator of TAE BO, and civil litigation

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